{"product_id":"vietnam-coffee-competition-coffee-lộc-rừng-catimor-cm-washed","title":"Vietnam Coffee Competition Coffee -  Lộc Rừng Catimor CM washed","description":"\u003cdiv data-hook=\"info-section-description\" class=\"zp8uy2\"\u003e\n\u003cdiv class=\"zp8uy2\" data-hook=\"info-section-description\"\u003e\n\u003cdiv class=\"zp8uy2\" data-hook=\"info-section-description\"\u003e\n\u003cdiv class=\"zp8uy2\" data-hook=\"info-section-description\"\u003e\n\u003cdiv\u003e\n\u003cp\u003e\u003cstrong class=\"lexxy-content__bold\"\u003eThis is Vietnam Catimor—reimagined. Special lot for Vietnam National Barista Championship 2026\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNot the Vietnam most people expect. Not commodity. Not predictable.\u003c\/p\u003e\n\u003cp\u003eUsed by \u003cstrong class=\"lexxy-content__bold\"\u003eNguyễn Hoàng Thiên, \u003c\/strong\u003ea young barista who works at Hummingbird Cafe, Ho Chi Min City, with this coffee, he placed 2nd in Vietnam National Barista Championship 2026.\u003cbr\u003eThis is\u003cstrong class=\"lexxy-content__bold\"\u003e Lộc Rừng \u003c\/strong\u003e—a new generation of producers pushing boundaries, rethinking what Catimor can be, and quietly shifting the narrative of Vietnamese coffee.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cstrong class=\"lexxy-content__bold\"\u003eOrigin \u0026amp; People\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eGrown in \u003cstrong class=\"lexxy-content__bold\"\u003eĐưng K’Nớ Village\u003c\/strong\u003e in Vietnam’s Central Highlands, Loc Rung sits around \u003cstrong class=\"lexxy-content__bold\"\u003e1500~1900 MASL\u003c\/strong\u003e, where cooler temperatures and misty conditions slow down cherry development and build structure into the cup. \u003c\/p\u003e\n\u003cp\u003eThe farms here are run by local ethnic communities, many of whom rely on coffee as their main livelihood. What’s different is the approach—\u003cstrong class=\"lexxy-content__bold\"\u003esustainable farming, organic inputs, and a focus on soil health and biodiversity\u003c\/strong\u003e rather than yield alone. \u003c\/p\u003e\n\u003cp\u003eLoc Rung itself translates loosely to \u003cem class=\"lexxy-content__italic\"\u003e“gift from the forest”\u003c\/em\u003e—and that ethos shows in how the land is treated.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cstrong class=\"lexxy-content__bold\"\u003eProcessing – Where It Gets Interesting\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis is a \u003cstrong class=\"lexxy-content__bold\"\u003eCarbonic Maceration Washed\u003c\/strong\u003e lot picked at 1900masl and only produced especially for Thien from Hummingbird Coffee to used for his 2026 Vietnam National Barista Championship.\u003c\/p\u003e\n\u003cp\u003eWhole cherries are first sealed in a controlled, CO₂-rich environment—an oxygen-free fermentation that shifts the microbial activity and builds \u003cstrong class=\"lexxy-content__bold\"\u003emore complex acids, esters, and fruit expression\u003c\/strong\u003e. \u003c\/p\u003e\n\u003cp\u003eAfter this stage, the coffee is fully washed—removing the fruit and locking in clarity.\u003c\/p\u003e\n\u003cp\u003eThink of it as the best of both worlds:\u003cbr\u003e \u003cstrong class=\"lexxy-content__bold\"\u003ethe structure and cleanliness of a washed coffee, with the depth and intensity of experimental fermentation.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis kind of processing is still relatively new in Vietnam—but farms like Loc Rung are leaning into it with precision.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cstrong class=\"lexxy-content__bold\"\u003eIn This Cup\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eCatimor—when handled well—can be surprisingly expressive. Here, the carbonic process adds a layer of fruit-driven complexity, while the washed finish keeps everything in balance.\u003c\/p\u003e\n\u003cp\u003eIt’s vibrant, but not messy.\u003cbr\u003e Experimental, but still controlled.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cstrong class=\"lexxy-content__bold\"\u003eWhy We Like It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAt Society Coffee Roasters, we’ve spent the last few years tasting coffees across \u003cstrong class=\"lexxy-content__bold\"\u003eVietnam, Malaysia, and Indonesia\u003c\/strong\u003e—especially exploring what’s possible beyond traditional profiles.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eWe had the opportunity to visit and work with Loc Rung and this is where we’ve landed.\u003c\/p\u003e\n\u003cp\u003eLoc Rung represents something important:\u003cbr\u003e \u003cstrong class=\"lexxy-content__bold\"\u003eprogress without losing clarity.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNot experimentation for the sake of it.\u003cbr\u003e Not over-processing.\u003cbr\u003e Just thoughtful application of technique to elevate what’s already there.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cstrong class=\"lexxy-content__bold\"\u003eBrewing\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBest as filter if you want to explore its layered profile—V60 or Kalita will bring out the fruit and clarity.\u003c\/p\u003e\n\u003cp\u003eAs espresso, expect something a bit more playful—bright, slightly wild, but still grounded by structure.\u003c\/p\u003e\n\u003cp\u003eVietnam Loc Rung Catimor CM Washed is a glimpse into the future of Southeast Asian coffee.\u003c\/p\u003e\n\u003cp\u003eClean. Progressive.\u003cbr\u003e And just getting started.\u003c\/p\u003e\n\u003cdiv class=\"attachment-gallery attachment-gallery--11\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eBREWING METHOD\u003c\/strong\u003e\u003c\/p\u003e\n\u003ctable style=\"width: 100%; margin-left: auto; margin-right: auto;\"\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 19px;\"\u003e\n\u003ctd style=\"width: 171.062px; height: 19px;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 242.938px; height: 19px;\"\u003e\u003cstrong\u003eIn\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 242.938px; height: 19px;\"\u003e\u003cstrong\u003eOut\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 242.938px; height: 19px;\"\u003e\u003cstrong\u003eExtract\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19px;\"\u003e\n\u003ctd style=\"width: 171.062px; height: 19px;\"\u003e\u003cstrong\u003eEspresso\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 242.938px; height: 19px;\"\u003e16g - 17g\u003c\/td\u003e\n\u003ctd style=\"width: 242.938px; height: 19px;\"\u003e28g - 30g\u003c\/td\u003e\n\u003ctd style=\"width: 242.938px; height: 19px;\"\u003e22 - 25 sec\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19px;\"\u003e\n\u003ctd style=\"width: 171.062px; height: 19px;\"\u003e\u003cstrong\u003eFilter\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 242.938px; height: 19px;\"\u003e16g - 17g\u003c\/td\u003e\n\u003ctd style=\"width: 242.938px; height: 19px;\"\u003e280g - 300g\u003c\/td\u003e\n\u003ctd style=\"width: 242.938px; height: 19px;\"\u003e2:30 - 2:45 min\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"Society Coffee","offers":[{"title":"125g tin \/ Whole Bean","offer_id":42513275420747,"sku":null,"price":29.0,"currency_code":"NZD","in_stock":false},{"title":"125g tin \/ Espresso","offer_id":42513275453515,"sku":null,"price":29.0,"currency_code":"NZD","in_stock":false},{"title":"125g tin \/ Filter","offer_id":42513275486283,"sku":null,"price":29.0,"currency_code":"NZD","in_stock":false},{"title":"125g tin \/ Plunger","offer_id":42513275519051,"sku":null,"price":29.0,"currency_code":"NZD","in_stock":false},{"title":"250g bag \/ Whole Bean","offer_id":42513191600203,"sku":"SCR-SOC-02","price":40.0,"currency_code":"NZD","in_stock":false},{"title":"250g bag \/ Espresso","offer_id":42513191632971,"sku":"SCR-SOC-02","price":40.0,"currency_code":"NZD","in_stock":false},{"title":"250g bag \/ Filter","offer_id":42513191665739,"sku":"SCR-SOC-02","price":40.0,"currency_code":"NZD","in_stock":false},{"title":"250g bag \/ Plunger","offer_id":42513191698507,"sku":"SCR-SOC-02","price":40.0,"currency_code":"NZD","in_stock":false},{"title":"1kg bag \/ Whole Bean","offer_id":42513191731275,"sku":"SCR-SOC-02","price":125.0,"currency_code":"NZD","in_stock":false},{"title":"1kg bag \/ Espresso","offer_id":42513191764043,"sku":"SCR-SOC-02","price":125.0,"currency_code":"NZD","in_stock":false},{"title":"1kg bag \/ Filter","offer_id":42513191796811,"sku":"SCR-SOC-02","price":125.0,"currency_code":"NZD","in_stock":false},{"title":"1kg bag \/ Plunger","offer_id":42513191829579,"sku":"SCR-SOC-02","price":125.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0588\/5489\/9787\/files\/2026SingleTinwithTastingCard_Catimor.png?v=1781741674","url":"https:\/\/www.societycoffee.co.nz\/products\/vietnam-coffee-competition-coffee-l%e1%bb%99c-r%e1%bb%abng-catimor-cm-washed","provider":"Society Coffee","version":"1.0","type":"link"}